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This book is about customer experience and how to implement it, stressing that customer experience is sustained not just by customer-facing elements but by the entire organization behind the scenes.
Northern Irish poet and author Michael Foley investigates the foundations of fun and what it has meant throughout the ages. Underneath the veneer of light-hearted and witty text lies a conceptual template for creating fun and memorable experiences.
Shaw gives a broad overview of the customer experience and its importance to companies in today’s competitive environment, noting that research shows that 50% of customer purchase experience is emotional.
Jeff Toister is a customer experience author, consultant, and trainer. His book provides a unique guide of useful tips which emphasize customer service skills that also trickle into relationship building.
Jeff Toister is a customer experience author, consultant, and trainer. His book provides a unique guide of useful tips which emphasize customer service skills that also trickle into relationship building.
Andrew Reise Consulting combined the knowledge of their team to collectively compose a novel that highlights the risks of failure in the customer experience realm.
A follow-up to The DNA of Customer Experience, which takes a more futuristic view of customer experience and trends which are shaping it. The book describes components of three major trends.
This is an updated edition of Bank 3.0, from the author who addresses the disruptive forces threatening the banking world.
A comprehensive manual on the changes occurring in the banking world, with a focus on the three main disruptive forces which are dramatically changing the financial services industry.
A comprehensive manual on the changes occurring in the banking world, with a focus on the three main disruptive forces which are dramatically changing the financial services industry.
This book is about customer service and creating an environment of “amazement” in your organization, defined as indoctrinating your team into “service that is consistently and predictably better than average.”
To Steve Yastrow, author of We: The Ideal Customer Relationship, the close, personalized relationship between business and individual, usually reserved for VIPs, is something that should occur with every encounter.
Jim Joseph, author of The Experience Effect, offers a guide for brand building and is intended for marketers, proposing a 6-step approach.