Team & Corporate Learning

All our certification programs include at least one free basic business coaching session for basic business problems or difficulties applying the concepts in our courses and methodology to any specific business context.

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With over 46,000 participants since 2010, Senteo has compiled a list of over 34 course titles for professionals in Customer Experience, Relationship Management, Loyalty, Leadership, Change Management, Innovation, and several other topics.
Team & Corporate Learning options are designed for maximum absorption and follow-through to implementation. Most courses can be adapted or customized for specific client context and desired learning outcomes.
As practitioners, all trainers rely on real world implementation experience in addition to structured and engaging theory, methodology, and case studies. The Senteo Team has a track record of over 300 successful projects in 30 countries.
Pre-Course Diagnostics may be added to better customize topics, content, and exercises. As well, Advisory & Coaching sessions can be added to any education program to guide and support teams through implementation.
The Senteo Learning Experience

All of our educational programs follow a simple but very effective approach designed together with an organizational psychologist to improve the retention of concepts and stimulate application of the methodology to real world business needs. All programs are structured with the following four components:

The Senteo Learning Experience

Learn — understand the theory and mechanics behind each aspect of the methodology

The Senteo Learning Experience

Do — apply the different aspects of the methodology during exercises and work groups

The Senteo Learning Experience

See — observe real world applications, examples and case studies related to each aspect of the methodology

The Senteo Learning Experience

Extend — identify and support the possibilities for real-world applications of the methodology specific to current business needs and goals

Delivery formats
Online Education
Online Education
This is the catalog of courses and certification programs based on the ready-to-use Senteo methodology.
Onsite education
Onsite education
This is a flexible and tailor-made solution that allows you to be trained in Senteo’s methodology in a physical environment. Subscribe to stay informed of our onsite education offering.
Hybrid education
Hybrid education
This training delivery format is a customized solution to maximize your learning team’s time. Different portions of the courses are delivered onsite, remote over Zoom, and/or online in The Senteo Online Learning Center.
Remote education
Remote education
Engage real-time education over Zoom just as you would in a physical environment. This learning delivery method allows a perfect balance between theoretical content, individual assignments, live interactions, and practical group exercises over Zoom breakout rooms and other new-generation collaborative tools.
Course Catalog
We offer a wide range of content topics and formats for those interested in learning different parts of our methodology. Formats may range from a couple hours to a few days depending on the desired level of detail and the involvement of the group. All participants will receive a certificate of completion for formats longer than eight hours of study.

Customer Experience Certification
Rated by Forrester Research as one of the top CX certification courses globally, we offer three levels of certification in our Customer Experience Methodology. Participants can choose a progressive course of study to complete a certification as a Specialist, Expert, or Expert Advisor in our distinct methodology for both customer experience and relationship-centric businesses. Over 2,100 participants from 16 countries have completed various levels of this certification course.
Course
Customer Experience Specialist

General understanding of the principles of customer experience (CX) along with structure and methodology to design, build, measure, and manage positive, engaging, and fulfilling customer experiences.

Course
Customer Experience Expert

Deep and detailed methodology and tactics specific to the concrete elements of the methodology.

Course
Customer Experience Advisor

Understanding of business transformation and change management related to the evolution of business models required to be customer-centric & relationship-centric and a progression from good customer experiences to good customer relationships.


Our courses typically range from 1 – 3 days of training, use our standard delivery approach, and participants receive a certificate upon completion of the course. Topics may be customized to meet the specific needs of different business and industries.
Management Trainings
Leadership & Corporate Culture Development

Understanding the drivers and mechanics of corporate culture will help any management to design and develop an organizational culture for success and growth.

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Management Trainings
Experiential Innovation & Relationship-Centric Business Design

Understand how the innovation process changes moving from functionality and channel design to a process focused on creating value for customers.

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Management Trainings
Strategy & Transformation Management

Understanding how to design & manage change/transformation programs in organizations of different sizes. This course will help any size team or organization to better deal with change & transformation on any scale.

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Management Trainings
The Difficulties & Imperatives of Leadership in The Digital Age

The changes in consumer behavior, employee behavior, and the evolution of business models in the digital age cause significant difficulties and imperatives for leaders who must develop new skills and evolve their leadership styles to be effective in this fast changing, challenging, and competitive environment.

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Management Trainings
The Leadership Playbook for Guiding Digital Transformations

Understand how to manage both internal and external digital transformation while considering the landscape for digital business models and the effect on traditional business models. Understanding organizational readiness for transformation and the role of corporate culture in managing transformations.

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Our master classes typically range from 2 – 4 hours of study in a fast-paced, engaging, and entertaining educational format. We view master classes as an interesting format to generate interest in further study; therefore, no certificate of completion offered due to the reduced scope of study. Our workshops are typically 6-10 hours of study, use our standard delivery approach, and participants receive a certificate upon completion of the workshop if the workshop duration was at least eight hours.
Master Class
Workshop
Designing Experiential Customer Environments (Physical & Digital)

This course covers a complete view of customer touch points (both physical and virtual) and a unique model for standardizing and managing customer contact models across channels including approaches for customer feedback, quality management, and migration.

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Master Class
Workshop
Designing & Managing Effective Relationship Management Processes

Understanding the range and function of different relationship management processes used to build customer engagement models and manage the quality of customer relationships.​

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Master Class
Workshop
Evolution of CRM Systems – Relationship Management & Influencing Customer Behavior

Understand the components and features in a complex Customer Relationship Management system (infrastructure, architecture, functionality, etc.) and the uses and benefits for both the business and the customer.

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Management Training
Workshop
Understanding Leadership & Organizational Evolution

Understanding the evolution of leadership styles, management models, organizational structures, performance measurement and guiding change in the evolution of business models from product-centric to customer-centric and even relationship-centric.

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Master Class
Workshop
Customer Experience Culture – Design, Development & Management

Understand the theory and mechanics of developing and managing a customer-centric and experience-driven corporate culture that is consistent and stable and includes elements of Employee Experience (EX) and Employee Relationship Management (ERM).

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Master Class
Workshop
Experiential Branding & Communications – Improving Brand Integration Through Emotional Engagement

Understanding branding and communications from the standpoint of emotional engagement and building relevant and meaningful dialogue with customers.

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Master Class
Workshop
Understanding Game Dynamics & Applying Gamification to Drive Customer / Employee Engagement & Loyalty

To understand the principles of game dynamics and learn how to effectively use the elements of gamification in business: to involve customers, employees and contractors in the process.​

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Master Class
Workshop
Leadership In The Digital Age – A Guide To Leading Agile & Adaptive Organizations

Understanding how leaders must evolve with relation to the evolution of business models, new management models, and the significant changes to the workforce with Digital Natives now making up more than 50% of the workforce globally.

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Master Class
Workshop
Using Customer-Oriented Analytics & Behavioral Scenarios to Improve Business Performance

Understand the value of a customer-oriented analytics package and how behavioral scenarios can be used to improve profitability through influencing behavior and usage.

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Bringing customer experience to the front line has long been a difficult task. Senteo has designed, together with the help of an organizational psychologist, two programs specifically for those working directly with customers with an accent on elements of emotional and social intelligence. With over 25,000 participants in these courses to date in over 7 countries, these courses have been consistently improved and fine-tuned to be cross-industry and appropriate for different cultural norms.
Frontline Trainings
Front Line Sales Training & Development

Sales training for front line along with basic development and coaching principles for line management.

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Frontline Trainings
Customer Experience Training (CET) – The Art of Experience

Training is designed for delivery in a leader-lead approach. A foundation is built for constructive feedback and ongoing development of a team personality and collective behavioral norms.

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Senteo Team & Corporate Education Calculator
Senteo Online Education Calculator

We understand that choosing the right course or certification program can be overwhelming with the numerous options available. That's why we've created this calculator to help you find the best fit for your goals and needs.
By answering a few questions about your current situation and aspirations, we will provide you with tailored recommendations from our range of courses and certification programs.

Senteo Online Education Calculator
Speed up your learning results with free access to basic business coaching
All our certification programs include at least one free basic business coaching session for basic business problems or difficulties applying the concepts in our courses and methodology to any specific business context.
Customizable Learning Programs, Team Guidance & Support
All of our programs are quite powerful by themselves, but we also offer several ways to make them more impactful for participants and bring more value for businesses. The following three options can be added to any of our educational programs:
Discovery
It often helps for us to “get to know” the current state of the organization requesting our educational programs and any relevant issues that we should take into consideration. The more we understand the context and environment for the training, the better we are able to adapt our delivery to meet the specific needs of the organization.
Customization
We have over 30 topic categories for our educational programs, but roughly 70% of our programs have some form of customization when delivered as corporate programs. This customization allows us to use examples and case studies that will be most relevant to and most memorable for the participants of the programs.
Guidance & Support
Roughly 50% of our educational programs involve some period of guidance and support during the implementation of new ideas following the programs. Expert support and guidance greatly reduces errors, re-works, and failures while teams take the concepts and methodology components from our educational programs and apply them to real world business scenarios.
Study Tours
Learn more, https://senteo.net/learning/study-tours/, _blank

All of our educational programs follow a simple but very effective approach designed together with an organizational psychologist to improve the retention of concepts and stimulate application of the concepts to real world business needs.

Learn more, https://senteo.net/learning/study-tours/, _blank
PRICING AND SUBSCRIPTION
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$9/month

50%

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10%

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10%

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Practitioner
$19/month

Open Webinars (Live Steam)

15%

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15%

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25%

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$39/month

Open Webinars (Live Steam)

20%

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20%

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$69/month

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25%

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Testimonials
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    Senteo’s Content
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    Does a good customer experience guarantee a strong customer relationship? This article explains how positive and fulfilling experiences can be utilized to develop mutually beneficial relationships.
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    In this article, we will analyze a new category of processes designed to cultivate customer relationships. These processes seamlessly integrate into sales and service operations, forming a unified approach that facilitates smooth transitions between products throughout the length of the customer's interaction with the bank.
    Michael Ruckman Talks about Customer-Centric Business Models
    What is the difference between retention and loyalty, and between customer-centric and relationship-centric business models? How exactly can one monetize customer experience? Michael Ruckman answers these questions and more…
    Voice On Demand Retail Podcast: Part 1 – Customer Experience & Journeys
    Michael Ruckman talks about Customer Experiences & Customer Journeys, The three faces of Digital for Retailers and the state of leadership in the retail market today.
    Voice On Demand Retail Podcast: Part 2 – The three faces of Digital for Retailers
    Michael Ruckman talks about Customer Experiences & Customer Journeys, The three faces of Digital for Retailers and the state of leadership in the retail market today.
    Jim Collins and Morten Hansen build on Colins’ previous works. They use a similar format of case studies and analyzed research to identify drivers of success in “great” companies.
    John DiJulius examines how to improve customer service in your organization. He underscores the importance of interpersonal skills, which he argues have declined due to increasing reliance on technology.
    In the book Emotional Intelligence 2.0, authors Travis Bradberry & Jean Greaves explore the well-known topic of emotional intelligence (EQ) and its vital role in people’s success.
    In this book, Jim Collins undertakes the task of clarifying what it takes for a company to transition from simply being good to truly being a great company.
    Kim M. Scott discusses the behavior of the bosses and their types. She insists that a combination of honesty and care for people can result in a happier and more productive workplace.
    Mihaly Csikszentmihaly explores his concept of ‘flow’: a state of consciousness characterised by complete immersion during which the ego, with its vanity and insecurity, is completely absent.
    How to Build a Business That Lasts 100 Years
    Join strategist Martin Reeves as he explains how executives can apply six principles from living organisms to build resilient businesses that flourish in the face of change.
    What is Relationship-Centricity?
    This short video explains what relationship-centricity is and how it is different from customer-centricity. Follow the link to see how companies can extract value from their relationships with
    Explanation of What UX, CX and LX is and the Difference Between CEM & CXO
    This quick 5-minute video explains the difference between User Experience, Customer Experience and Life Experience, provides examples of each and explains the difference between CEM and CXO.