Master Class
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Leadership In The Digital Age – A Guide To Leading Agile & Adaptive Organizations

Understanding how leaders must evolve with relation to the evolution of business models, new management models, and the significant changes to the workforce with Digital Natives now making up more than 50% of the workforce globally.

Leadership In The Digital Age – A Guide To Leading Agile & Adaptive Organizations
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Understanding the evolution of business models from product-sheet centric to customer-centric to relationship-centric. Understanding the evolution of business models from product-sheet centric to customer-centric to relationship-centric.
Using data, social context, and game theory to influence customer and employee behavior Using data, social context, and game theory to influence customer and employee behavior
Understanding changes in behavior & difficulties with engagement in the workforce Understanding changes in behavior & difficulties with engagement in the workforce
Understanding how leaders must evolve together with business models Understanding how leaders must evolve together with business models
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The Senteo Learning Experience Methodology

Delivery formats
Hybrid education
Hybrid education
This training delivery format is a customized solution to maximize your learning team’s time. Different portions of the courses are delivered onsite, remote over Zoom, and/or online in The Senteo Online Learning Center.
Onsite education
Onsite education
This is a flexible and tailor-made solution that allows you to be trained in Senteo’s methodology in a physical environment. Subscribe to stay informed of our onsite education offering.
Remote education
Remote education
Engage real-time education over Zoom just as you would in a physical environment. This learning delivery method allows a perfect balance between theoretical content, individual assignments, live interactions, and practical group exercises over Zoom breakout rooms and other new-generation collaborative tools.
What Will You Learn?
Senteo

Understanding the evolution of business models from product-sheet centric to customer-centric to relationship-centric.

Senteo

Using data, social context, and game theory to influence customer and employee behavior

Senteo

Understanding changes in behavior & difficulties with engagement in the workforce

Senteo

Understanding how leaders must evolve together with business models

Who’s this Course for?
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Executive education for managers, middle managers, and top-level executives of any organization

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Leaders or those who hire leaders for their organization

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Customer service managers and customer experience practitioners

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Operations, HR, IT, CRM

Leadership In The Digital Age – A Guide To Leading Agile & Adaptive Organizations

Head of Distribution, Head of Sales, Marketing, & Product Development

Education Journey
Chapter 1

The Evolution of Business Models & Management Models – Product Centric > Customer-Centric > Relationship-Centric​

Chapter 2

The Digital Landscape & Expansion of Monetization Opportunities​

Chapter 3

Outdated Management Models No Longer Serve Their Purpose​

Chapter 4

Changes in Behavior & Difficulties with Employee Engagement​

Chapter 5

Using Data, Social Context, & Game Theory to Influence Behavior​

Chapter 6

How Leaders Must Evolve Together with Business Models​

The Senteo Learning Experience

All of our educational programs follow a simple but very effective approach designed together with an organizational psychologist to improve the retention of concepts and stimulate application of the methodology to real world business needs. All programs are structured with the following four components:

The Senteo Learning Experience

Learn — understand the theory and mechanics behind each aspect of the methodology

The Senteo Learning Experience

Do — apply the different aspects of the methodology during exercises and work groups

The Senteo Learning Experience

See — observe real world applications, examples and case studies related to each aspect of the methodology

The Senteo Learning Experience

Extend — identify and support the possibilities for real-world applications of the methodology specific to current business needs and goals

Testimonials
MEET YOUR PROFESSOR
Michael Ruckman, President & CEO of Senteo
Michael Ruckman, President & CEO of Senteo
Michael Ruckman, President & CEO of Senteo

Michael is a regular keynote speaker and guest lecturer at Stockholm School of Economics, Skolkovo School of Management, UNLV, Financial University, BAI, EFMA, Lafferty, ICSC, MECS+R, as well as many other international conferences and corporate events. As well, Michael has authored dozens of educational courses in the areas of strategy, digital and business model transformation, leadership, customer experience, corporate culture development, gamification, customer relationship management (CRM), and others with over 30,000 participants since 2004.

25 years
of experience
30,000+
graduates
300+
projects
30
countries
25 years
of experience
30,000+
graduates
300+
projects
30
countries
Michael Ruckman, President & CEO of Senteo
Leadership In The Digital Age – A Guide To Leading Agile & Adaptive Organizations
Understanding the evolution of business models from product-sheet centric to customer-centric to relationship-centric.Understanding the evolution of business models from product-sheet centric to customer-centric to relationship-centric.
Using data, social context, and game theory to influence customer and employee behaviorUsing data, social context, and game theory to influence customer and employee behavior
Understanding changes in behavior & difficulties with engagement in the workforceUnderstanding changes in behavior & difficulties with engagement in the workforce
Understanding how leaders must evolve together with business modelsUnderstanding how leaders must evolve together with business models
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Answering your questions
Team and corporate learning are essential for enhancing business performance as they enable employees to acquire new skills, knowledge, and perspectives. By investing in learning and development programs, organizations can foster a culture of continuous improvement, innovation, and adaptability. This, in turn, leads to increased productivity, employee engagement, and better decision-making throughout the company.
Effective team and corporate learning programs vary depending on the organization's needs and goals. However, a combination of interactive workshops, leadership development initiatives, advisory & coaching programs, online modules, and hands-on experiential learning tends to yield positive results. Customized programs that align with specific business challenges and incorporate real-life scenarios tend to be particularly effective.
Measuring the impact and ROI of team and corporate learning can be done through various methods, such as pre- and post-assessments, feedback surveys, performance evaluations, and tracking key performance indicators (KPIs). Additionally, organizations can analyze factors like employee retention rates, customer satisfaction scores, revenue growth, and productivity improvements to gauge the overall impact of learning initiatives on business outcomes.
To ensure effective application of knowledge, it's crucial to create a supportive learning environment that encourages knowledge sharing, collaboration, and continuous improvement. This can be achieved through ongoing coaching and mentoring, providing opportunities for practical application of newly acquired skills, establishing clear performance expectations, and integrating learning into daily work routines. Regular follow-up and reinforcement activities can also help reinforce and solidify learning outcomes.
Fostering a culture of continuous learning and development requires a multi-faceted approach. It starts with leadership commitment and support for learning initiatives. Organizations can encourage continuous learning by offering opportunities for skill-building, providing access to relevant resources and training programs, recognizing and rewarding employees who prioritize learning, and fostering a safe environment where individuals feel comfortable experimenting and taking risks. Encouraging knowledge-sharing practices, promoting cross-functional collaboration, and promoting a growth mindset can also contribute to a culture of continuous learning.
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