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This new addition to EFMA’s offering will provide new access to knowledge and advice from experts and practitioners on a variety of topics.
From 2007-2012, Senteo published an annual Customer Experience Index (CEI) that became a standard ranking for banks in Moscow.
On the online Retail Congress for The Middle East Council of Shopping Centers & Retailers we discussed What Shopping Centers & Retailers Need to Know about Customer Experiences in the Time of COVID-19.
Last week, Michael Ruckman and Joe Pine co-author of The Experience Economy had an interview / discussion at the Retail Congress for The Middle East Council of Shopping Centers & Retailers and here are the summary insights.”Its always a big pleasure doing an interview with Joe Pine”
Last week, Michael Ruckman and Joe Pine co-author of The Experience Economy had an interview / discussion at the Retail Congress for The Middle East Council of Shopping Centers & Retailers and here are the summary insights.”Its always a big pleasure doing an interview with Joe Pine”
15 years ago, on October 25th, 2005, Michael Ruckman had an idea while attending a Banking Conference in Barcelona.
We were involved in the largest forum for innovative development in Russia and Eastern Europe organized by the Russian Government.
On September 24th, Michael Ruckman presented his keynote presentation "Leadership in the Digital Age" at the online conference organized by HR Kitchen.
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    On September 28, Michael Ruckman and Alexey Veretenov kicked off the first block of the Executive Digital MBA training program, which was organized by our partners from mail.ru for employees of several large Russian companies.
    Experiential Innovation creates new sources of value for customer by using tactics of emotional engagement and customer journey management to guide customers to desired outcomes.
    On September 23rd Michael Ruckman presented for Skolkovo Business School in the first "physical world" lecture since March 13th.
    In this new series Michael Ruckman and John Berry CEO of EFMA (European Financial & Marketing Association) are discussing the banking industry and customer-centric business models.