2008 Madrid Spain

Telefonica, S.A. is a major European broadband and telecommunications provider, based in Madrid, Spain. Operating globally, Telefonica is the fifth largest mobile network provider in the world.
Project Objectives
Senteo provided the expertise that integrated all of their technologies into one delivery mechanism, as well as developed their customer journey, sales process, visitor experience, environmental design, and also completed new methodology for digital communications that will reduce the overall cost of implementing and managing on-going communications programs.
Some of The First-Year Results

The concept model was adopted and successfully implemented in several pilot locations in Spain, resulting in the eventual expansion and roll out of the concept in other territories.

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