General Business

Follow this topic +

General Business Customer Experience Customer-Centricity General Business Loyalty Organizational Evolution Relationship Management Corporate Culture Emotional Intelligence Leadership Relationship-Centricity Evolution of Business Models Transformation Innovation Change Managment Design Organizational Behavior

See All

Sort by:

The Thank You Economy

In The Thank You Economy, Gary Vaynerchuk begins with the premise that we are returning to a time when our opinions, perceptions, and experiences of customer service actually matter.

Serious Relationships: The 7 Elements of Successful Business Relationships

JC Quintana attempts to highlight the importance of focusing on building relationships in business. He highlights 7 key elements that are paramount in making up successful business relationships.

Shift Happens: The New Age of Bank Marketing

This is a light, easy reading introduction to the changes going on in the banking industry from a consulting perspective. The book looks at the industry in three sections or from three perspectives.

The Power of Loyalty: 10 Essential Steps to Build a Successful Customer Loyalty Strategy

This book seeks to provide a framework for a successful loyalty strategy in any company. The author starts out with some definitions of loyalty, defining the “loyalty cycle’s ” five steps: identify customers, track spending, motivate behavior, reward performance, and measure results.

The Power of Loyalty: 10 Essential Steps to Build a Successful Customer Loyalty Strategy

Reinventing the Wheel: The Science of Creating Lifetime

Reinventing the Wheel: The Science of Creating Lifetime Customers places its full focus on customers and how they should be the focus of any business.

Domino: How Customer Experience Can Tip Everything in Your Business Toward Better Financial Performance

Ireland aims to translate “customer experience” and what she calls “target experience requirements” into actions that deliver better financial returns, to underscore the importance of customer perceptions for financial performance.

Find Your Why

Sinek’s book is intended as a follow up to Start With Why, aimed specifically at helping people to find their own source of intrinsic motivation.

Enchantment

In this book, Guy Kawasaki seeks to explain why individuals of sound body and mind follow others. Kawasaki argues that this is an important question for all of humanity.

Enchantment

In this book, Guy Kawasaki seeks to explain why individuals of sound body and mind follow others. Kawasaki argues that this is an important question for all of humanity.

The Speed of Trust: The One Thing that Changes Everything

Stephen Covey depicts trust as a cornerstone for improving many human interactions in business, social and personal life. He proposes “5 waves of trust” as his method to improve one’s trustworthiness.

What Got You Here Won’t Get You There: How Successful People Become Even More Successful

Marshal Goldsmith explores the traits and characteristics of what helps already successful people, jump to the next rung of success, helping the reader critically assess and improve themselves.

First, Break All the Rules: What the World’s Greatest Managers Do Differently

Sifting through 25 years’ worth of Gallup surveys, Marcus Buckingham and Curt Coffman analyzed managers from companies large and small to dissect what it is that successful managers do.