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The global shift towards digital innovation and technology has prompted Kazakh banks to migrate online, forcing them to focus on customer experience to secure a strong position in the market.
The main results, excerpts and conclusions in the presentation format on the results of the three-year research of the Customer Experience Index (CEI) in the banking sector of Uzbekistan and other Central Asian countries conducted by Senteo in collaboration with the Marketing Association of Uzbekistan.
Ksenia Konstantinova, Director for the Central Asia and Middle East regions at the consulting firm Senteo International, has unveiled the findings of a research collaboration conducted with the Marketing Association of Uzbekistan in the banking sector of Central Asia.
Ksenia Konstantinova, Director for the Central Asia and Middle East regions at the consulting firm Senteo International, has unveiled the findings of a research collaboration conducted with the Marketing Association of Uzbekistan in the banking sector of Central Asia.
Alexey Veretenov, Managing Partner of Senteo Inc. assesses the level of digitalization of banks in the Kyrgyz Republic. Overview of Customer Experience Index 2023
On February 17, at the Tashkent Digital Marketing Forum 2024 organized by the Marketing Association of Uzbekistan, SQB Bank was awarded the first place in the Senteo Customer Experience Index, Banks of Uzbekistan 2023.
Kazakhstan's banking sector excels in Central Asia. The 2023 CEI results show growth to 3.23, yet the industry remains predominantly product-centric. Explore the findings for more insights.
The Customer Experience Index assesses banks based on five critical elements shaping customers' first in-person contact: Brand, Communications, Environment, Offering, and Culture. Discover the TOP 3 Banks for each key element.
In 2023 Senteo embarked on a significant mission to survey five countries: Armenia, Azerbaijan, Kazakhstan, Uzbekistan, and Kyrgyzstan. After four quarters of research, we're excited to share the summary.
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