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Is It Possible to Become a Client-Centric Business Right Away?
Having trouble being customer-centric? Unfortunately, there’s no quick fix. In fact, there are 438 components of change in the evolution from product-centric to customer-centric businesses, and many of them are foundational for future levels of business maturity.
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How can banks and other companies generate emotional interest from customers? Find the answer to this question and more in this excellent introduction to the Senteo Methodology.
In light of a global trend towards digitalization and online services, Tom Mouhsian explains why physical bank branches are far from an anachronism in a digital world. Explains Why Real Loyalty Has No Expiration Date
What is the difference between retention and loyalty, and between customer-centric and relationship-centric business models? How exactly can one monetize customer experience? Michael Ruckman answers these questions and more…
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