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Forward or Backward in a time of uncertainly (Module 7 of 14)
What should businesses do (and not do) in times of uncertainty, and how should they embrace the changes to their business models as a result of this pandemic? Why is a “bias for the new” so important coming out of this crisis, and what are the reasons many agile transitions have failed? Michael Ruckman and Marcus Guest continue their discussion on the effects of the pandemic on business.
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14 Modules of Surviving & Thriving in a Post-Coronavirus World with Marcus Guest
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PLUS magazine talked about many topics with Michael Ruckman, Founder and President of Senteo, a boutique consultancy with an impressive track record in business transformation.
Michael Ruckman, President & CEO of Senteo talks about Customer Contacts, Experiences, and Journeys in this fast moving presentation from the MECS+R Congress in 2021 in Dubai.
What is the difference between retention and loyalty, and between customer-centric and relationship-centric business models? How exactly can one monetize customer experience? Michael Ruckman answers these questions and more…
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