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The Evolution of Business Models (Module 1)
The evolution of business models from product-centric to customer-centric to relationship-centric.
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Excerpts from our Course «Leadership in the Digital Age»
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PLUS magazine talked about many topics with Michael Ruckman, Founder and President of Senteo, a boutique consultancy with an impressive track record in business transformation.
What is the difference between retention and loyalty, and between customer-centric and relationship-centric business models? How exactly can one monetize customer experience? Michael Ruckman answers these questions and more…
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