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#3. Drama and Experiences are The Design of Time
How can online shopping experiences be more engaging and effective? And how can human contact be integrated into hybrid shopping experiences to enhance the overall experience and engagement for online shoppers? Michael Ruckman and Joe Pine continue their discussion on the effects of the Coronavirus on retailers and experience stagers in part three of this seven part series.
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Surviving and Thriving In the Experience Economy
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How can banks and other companies generate emotional interest from customers? Find the answer to this question and more in this excellent introduction to the Senteo Methodology.
Michael Ruckman talks about Customer Experiences & Customer Journeys, The three faces of Digital for Retailers and the state of leadership in the retail market today.
What is the difference between retention and loyalty, and between customer-centric and relationship-centric business models? How exactly can one monetize customer experience? Michael Ruckman answers these questions and more…
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